About J.E.D.I

The OSC² J.E.D.I Collaborative of industry peers and experts is leading this project for the natural products industry to frame the business case for embedding justice, equity, diversity and inclusion into our entire food ecosystem. Our intent is to take a positive, forward look vs. a “fix what’s broken” position. We seek to understand the deeper issues and to devise an outline for the best solutions. We will clarify the systemic issues that require courage and thought leadership and define immediately controllable issues we all can address as an industry and in our day-to-day operations. We will develop a step-by-step approach to serve as a model to facilitate and inspire the industry to commit and take action. We will develop a reporting tool to demonstrate the impact of the project on progress. We believe the benchmark reporting will result in an increase in productivity in an increasingly multicultural marketplace.

What is J.E.D.I?

What we talk about when we talk about justice, equity, diversity and inclusion is building a
natural products industry that centers itself in true belonging.

Justice

Dismantling barriers to resources and opportunities in society so that all individuals and communities can live a full and dignified life.

Equity

Allocating resources to ensure everyone has access to the same opportunities. Equity recognizes that advantages and barriers
—the ‘isms’—exist.

Diversity

All the differences between us based on which we experience advantages or encounter barriers to opportunities. Diversity isn’t just about racial differences.

Inclusion

Fostering a sense of belonging by centering, valuing, and amplifying the voices, perspectives and styles of those who experience more barriers based on their identities.

Why J.E.D.I?

As an industry of innovators and leaders in our food and agricultural systems, we have a vital business challenge facing us – a lack of diversity of human ingenuity, perspective and talent. Unless we work to overcome it, we will not be able to forge breakthroughs into new systems, products and services to best meet the demands of our customers in an increasingly multicultural America. With an industry-wide commitment to justice, diversity, equity and inclusion (J.E.D.I), we can and will attract the best people, the best ideas, and the best way forward toward a more just and prosperous future for all

Our Vision

We envision a natural products industry that centers at its core justice, equity, diversity, and inclusion to ensure that:

  • all people feel welcome in the natural products industry by being able to participate in and feel justly treated
  • communities that support the industry thrive
  • employees feel inspired and valued
  • innovation is sparked by a diversity of identities and perspectives, which leads to growth and profitability
  • voices of marginalized communities are amplified in all conversations and decisions
  • products are accessible to those who most need them
  • we understand how social and environmental justice are interconnected and work to address both
  • companies serve as role models as a force for good in the world

Our Goals

We envision a natural products industry that centers at its core justice, equity, diversity, and inclusion to ensure that:

  • all people feel welcome in the natural products industry by being able to participate in and feel justly treated
  • communities that support the industry thrive
  • employees feel inspired and valued
  • innovation is sparked by a diversity of identities and perspectives, which leads to growth and profitability
  • voices of marginalized communities are amplified in all conversations and decisions
  • products are accessible to those who most need them
  • we understand how social and environmental justice are interconnected and work to address both
  • companies serve as role models as a force for good in the world
  • Our natural products industry leadership and workforce better reflects the US population and is equitable and inclusive of people with marginalized identities
  • Our industry is accountable for a truly equitable and just culture where those who have been marginalized are centered in the industry
  • Our industry is inclusive of a broader range of companies and organizations
  • Companies within the industry influence their partners and their customers to embrace J.E.D.I values and practices
  • The natural products industry becomes the J.E.D.I model for every industry
    By 2025, natural product companies have made 2,025 Justice, Equity, Diversity and Inclusion commitments.

Timeline

2019

Launch five company pilots and conduct an industry benchmarking study, and announce J.E.D.I Collaborative Commitment areas

2020

Launch ten Early Adopter companies; host Industry Influencer Summit at Expo West; begin taking J.E.D.I commitments from the industry, and develop online resources to support J.E.D.I Collaborative work

2021

Industry-wide launch of the J.E.D.I Collaborative. 100% of OSC2 companies are working on J.E.D.I commitments.

2025

Natural products companies have made 2,025 J.E.D.I commitments

2030

10,000 J.E.D.I commitments made by natural products industry